Successful franchises DateTime:2/8/2012 6:43:36 PM
"With Blizzard's successful franchises, such as World of Warcraft, StarCraft and an exciting pipeline of yet-to-be announced titles, Vivendi Games' and Blizzard's management team will join with Activision's strong and experienced leaders to become an even more powerful force for innovation in online and offline interactive entertainment across a wide range of platforms.By combining leaders in mass-market entertainment and subscription-based online games, Activision Blizzard will be the only publisher with leading market positions across all categories of the rapidly growing interactive entertainment software industry and reach the broadest possible audiences," Kotick said, "...Vivendi Games provides Activision with unique strategic and financial benefits and will allow us to leverage our franchises into emerging online opportunities as Blizzard has done so successfully." Buy cheap wow gold here !
Tellingly, Kotick also mentioned Vivendi's heavy stake in the music industry, "This transaction also provides a unique relationship with Universal Music Group - the world's largest music company - which will benefit Guitar Hero and further extend our sizable leadership position in music-based games." Kotick is slated to serve as the CEO of Activision Blizzard once the merger has completed. Regardless, the news is one of the biggest bombshells, alongside EA's acquisition of Pandemic and BioWare in October, to hit the business end of the videogame industry this year. You can buy cheap wow gold here ,we have cheap wow gold for sale !
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